FINAL SUBMISSION ASG2 (CONCEPT+BUILD AR)

CONCEPT

My concept still explores the idea of layering, undulating, dynamism, and futuristic. Of these all words, i tried to create new concept word, which is "RENAISSANCE" concept, which is commonly used by Zaha Hadid. "Renaissance" was more than rebirth. It was also discovered both geographical exploration of the new world. It is characterized by a rejection of traditional scholasticism and focus on acquiring knowledge through the newly developing sciences.  

For this assignment, i tried to split up 2 kinds of material, base on each day configuration. As you can see in my Crysis rendering, i was putting more dramatic materials (snake texture, metal, mesh materials and glass), with some lighting spots to make it looks more modern, futuristic and "Reinassance" in the melodramatic environment.

 

BUILD AR SCREENSHOT

VIDEO

FINAL SUBMISSION ASG2 (ENVIRONMENT VIDEO & POSTERS)

POSTERS

VIDEOS

FINAL SUBMISSION ASG2 (RENDERS)

3DSMAX RENDERING

DAY NIGHT CONFIGURATION

FINAL SUBMISSION ASG2 (MARKERS AND STORYBOARD)

MARKERS

MARKERS BOX & STORYBOARD SKETCHES

MODEL AND CONCEPT DEVELOPMENT

Here I tried to re-touch my 3dsmax concept, more dramatic, undulating, and not static (as Matt suggested).

I was trying to add light and render (materials are only used for BuildAR, would be different at my final renderings)

PROJECT 1 - CONCEPT COMPOSITION (POSTER)

ALL FILES
http://www.mediafire.com/?2kfpqvlax7y09o9

REFERENCES
Photo of Zaha Hadid:
http://www.myhero.com/images/Artist/Hadid/g1_u42196_zaha.jpg
Other Images:
http://hannahruthkellett.wordpress.com/2012/02/09/regium-waterfront-museum-of-the-mediterranean/
http://picocool.com/story/title/regium-waterfront---museum-of-the-mediterranean-zaha-hadid-architects-1
http://www10.aeccafe.com/blogs/arch-showcase/files/2012/04/0009-1333_regiu_rend_01.jpg
http://www10.aeccafe.com/blogs/arch-showcase/files/2012/04/0012-1333_regiu_rend_02.jpg
https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhA1mY8EyjWl6tlMNmA63ppmomhyB07TcdZNIFHaQf8TR5J2grsyTUtTRFjY52Hb9y-CenRc4jTpsX7JiJz6NktrKa57nhiFtQPDqV9yUwQxKy3UAmEllZAwYgNFcY7nZ2yLccoLQ2fbx8/s1600/Regium+Waterfront+project+by+Zaha+Hadid_003.jpg
http://guiasempio.com.ar/gs-esp/area-arquitectura/obras/0006-regium-waterfront/regium-waterfront-14-multifuncional.jpg  

PROJECT 1 - COLLECTION, 3dsMax CONCEPT, REFLECTION

Regium Waterfront

http://hannahruthkellett.wordpress.com/2012/02/09/regium-waterfront-museum-of-the-mediterranean/

http://picocool.com/story/title/regium-waterfront---museum-of-the-mediterranean-zaha-hadid-architects-1

 

http://www10.aeccafe.com/blogs/arch-showcase/files/2012/04/0009-1333_regiu_rend_01.jpg

 

http://www10.aeccafe.com/blogs/arch-showcase/files/2012/04/0012-1333_regiu_rend_02.jpg

 

https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhA1mY8EyjWl6tlMNmA63ppmomhyB07TcdZNIFHaQf8TR5J2grsyTUtTRFjY52Hb9y-CenRc4jTpsX7JiJz6NktrKa57nhiFtQPDqV9yUwQxKy3UAmEllZAwYgNFcY7nZ2yLccoLQ2fbx8/s1600/Regium+Waterfront+project+by+Zaha+Hadid_003.jpg

http://guiasempio.com.ar/gs-esp/area-arquitectura/obras/0006-regium-waterfront/regium-waterfront-14-multifuncional.jpg

3dsMax Modeling Final Concept
Key Concept:
undulating, curve, layering, twisting, fluid, dramatic, dynamic, contemporary, organic

 

CONCEPT

Reflection

Zaha Hadid was born in Iraq in 1950, a time when Modernism connoted glamor and progressive thinking in the Middle East, and was raised in one of Baghdad's first Bauhaus-inspired houses. Hadid was actually a London-based Architectural Designer, whose work encompasses all fields of design, ranging from urban scale through to products, interiors and furniture. She became the first woman who receive the Pritzker Architecture Prize. Her design is for the powerful, curving forms of her elongated structures. In my point of view, Hadid's design are trans formative cultural, multiple perspective point, renaissance, melodramatic and fragmented geometry.

For this project, i choose the Regium Waterfront building by Zaha Hadid.  This was the latest project in Italy, in the Mediterranean city of Reggio Calabria. It draws an inspiration of an organic shape of starfish. This building was really exploring the idea of culture and public life. Besides, i was trying to combine this Regium Waterfront building concept with one of my favorite Hadid's project, JS Bach Chamber music hall. This project draws an undulating surface of the fabric shell in a “constant yet changing rhythm” creates a “soft billowing effect”. Of these, i was trying to make concept model by 3dsMax, based on those two ideas.

References:
Zaha Hadid, arcspace 2012, http://www.arcspace.com/architects/hadid/hadid_bio.html
Zaha Hadid, Design Museum 2012, http://designmuseum.org/design/zaha-hadid
Zaha Hadid Architects, http://www.zaha-hadid.com/
Zaha Hadid, Designboom, http://www.designboom.com/eng/interview/hadid.html
Zaha Hadid, The New York Times 2012, http://topics.nytimes.com/topics/reference/timestopics/people/h/zaha_hadid/index.html